It seems not even the breakfast cereal giant brand Nestlé could not resist the charm of augmented reality because they have been working in collaboration with Dassault Systèmes to transform their classic cereal boxes into interactive games and to be fair the results are simply amazing, learn more by watching the video below.
This amazing packaging is soon to launch in November in France only, but with a view of it going global shortly afterwards. Here on this site, we understand the power of augmented reality and how it can be used as a great marketing tool, so it is good to see such a big brand work with some of the best AR agencies to bring something so unusual to the breakfast table.
